Welcome to The Fuel Podcast, your ultimate guide to understanding the captivating world of creative marketing and how agencies manage to drive growth. Hosted by Keith Smith, a seasoned creative agency new business leader, this podcast aims to unravel the mysteries behind the success of creative agencies worldwide. From crafting memorable brands to forming efficient teams and attracting clients, we dive deep into the art of creative marketing. We explore the essence of creativity in the realm of marketing. How do creative agencies spark innovative…
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Welcome to The Fuel Podcast, your ultimate guide to understanding the captivating world of creative marketing and how agencies manage to drive growth. Hosted by Keith Smith, a seasoned creative agency new business leader, this podcast aims to unravel the mysteries behind the success of creative agencies worldwide. From crafting memorable brands to forming efficient teams and attracting clients, we dive deep into the art of creative marketing. We explore…
Female British Entrepreneurs need to behave like American male founders. With a change in government in the UK, what initiatives should they focus on to help grow…
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Marketing budgets are increasing, and yet creative spend is decreasing. Clients want more creative for less. This podcast teaches you how to find those efficiencies, using working examples…
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https://www.linkedin.com/in/natasha-ellard-shoefield-the-hand/ https://www.linkedin.com/in/ukkeithjsmith/ In the news: Parkrun and phone boxes that power cars. Interview with Jayne Noblet of The Collaborators - What does it mean to be a B…
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The road to hell is paved with good intentions, says the proverb. Never has that been truer than in the case of corporate purpose, the movement that took…
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Discussing the findings of a massive survey of creative agencies and their clients, actor, coach and business presentation guru Catherine Allison gives advice on how to make business…
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The undeniable link between advertising and entertainment explained by Paul Feldwick, the author of ‘Why Does the Pedlar Sing?’ Paul’s investigation into this subject began a few years…
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Retail stores need to do everything they can to entertain and retain their walk-in customers, and on a wider basis, brands are fighting for an increasingly tougher share…
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When times get tough, companies always look to the sales team to help them out. The new business role in agencies is one of the most underfunded and…
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Some incredible agency management advice from David Meikle - former Director of Ogilvy London and Head of Ogilvy Russia. Alongside his role of advising some of the…
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What's in a name? Does your agency's name influence its destiny? How important is getting your business's name right? It could mean all the difference between winning and…
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