Marketing Podcast Network
Marketing Podcast Network

The Fuel Podcast

Welcome to The Fuel Podcast, your ultimate guide to understanding the captivating world of creative marketing and how agencies manage to drive growth. Hosted by Keith Smith, a seasoned creative agency new business leader, this podcast aims to unravel the mysteries behind the success of creative agencies worldwide. From crafting memorable brands to forming efficient teams and attracting clients, we dive deep into the art of creative marketing. We explore the essence of creativity in the realm of marketing. How do creative agencies spark innovative…

Website
The Fuel Podcast cover art

Current RSS feed profile

The Fuel Podcast

Welcome to The Fuel Podcast, your ultimate guide to understanding the captivating world of creative marketing and how agencies manage to drive growth. Hosted by Keith Smith, a seasoned creative agency new business leader, this podcast aims to unravel the mysteries behind the success of creative agencies worldwide. From crafting memorable brands to forming efficient teams and attracting clients, we dive deep into the art of creative marketing. We explore…

Keith Smith: The Big Green Idea
Oct 14, 2023

Keith Smith: The Big Green Idea

Not every green creative is a great creative, but every great creative is a green creative. It takes far less energy for an original advert or promotion to…

Read more
Mike Everett? Who’s he?
Oct 8, 2023

Mike Everett? Who’s he?

In the 1970's Mike Everett went straight from secondary school into advertising, starting in the mail room and eventually trying his hand at copywriting, at which he became…

Read more
Keith Smith: Future Shock
Sep 8, 2023

Keith Smith: Future Shock

In the 1960's author Alvin Toffler began discussing the theory of Future Shock, a human condition brought about by the rapid change of multiple areas of life; business,…

Read more
John Caswell: New Agency Model
Sep 8, 2023

John Caswell: New Agency Model

New technology such as AI, remote working services and team-working software allows independent premium talent to compete with big monolithic agencies. Premium talent also knows that many of…

Read more
Andrew Bloch: My Way
Aug 27, 2023

Andrew Bloch: My Way

Andrew Bloch is one of the PR industry’s most well-known stars. After fate sent him as a student through the doors of Lynne Franks PR, probably the coolest…

Read more
Keith Smith: When Influencers Go Bad
Aug 18, 2023

Keith Smith: When Influencers Go Bad

Influencer marketing is a potential minefield of problems. As a trailer for our forthcoming epic episode with Andrew Bloch, former Co-founder of Frank PR, we spoke to some…

Read more