Creating Remarkable Content & Putting Your Brand Story into Action
Jay Acunzo’s strategic approach to defining your content purpose takes you from plan to action. He joins Winfluence to explain.
Read MoreWinfluence – The Influence Marketing Podcast
Want Instagrammers and YouTubers to mention your brand? Or do you want to influence an audience to buy your product? Winfluence – The Influence Marketing Podcast explores the world of influencer marketing from a strategic perspective to help your influence efforts align with driving business value. Host Jason Falls, author of the companion book Winfluence: Reframing Influence Marketing to Ignite Your Brand, interviews brand managers, agency strategists, software vendors and influencers themselves to uncover the art and science of influencing audiences to try, buy or think differently. There’s a difference between using influencers and actually influencing. Discover that difference and explore both online and offline influence on Winfluence.
How Your Brand’s Story Informs the Influencers You Choose
Rick Ray helps companies define their brand story and unlock they keys to better marketing
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Influencers are the Enterprise
Joe Gagliese of Viral Nation stops by Winfluence to talk about the evolution and future of influencer marketing
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The Agency that creates influencers … and spicy coffee?
Bandolier Media is up to zany hijinks again, this time creating gourmet flavored coffee. The core trio joins Winfluence to talk influencers and creating a brand.
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Are Influencers the Key to a Brand’s Purpose-Driven & Cause Marketing?
Nick Guy of No Logo Agency has built a firm to help companies solve for sustainability and other issues through creators
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How Primal Branding Can Help Brands of Any Kind, Including Creators
Patrick Hanlon’s work touches hundreds of great brands. He gives advice for all of us on how to implement his approach.
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The Incredible Journey to Influence of Kevin Marcus Miller
The 12-time cardiac arrest survivor talks about building a personal brand and managing huge Facebook Groups
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Bridging Internal and External Gaps in Communications in Communities of Color
Monique Russell focuses her comms consulting and training to break down barriers in and out of black culture
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A Winfluence Special: The Journey to the Refreshing Influence of Rosa Hart
Jason Falls takes us on an audio journey to visit the creator of Lou Food Reviews and host of the new Strong After Stroke
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The Shift Toward Performance-Based Advertising Is Borderline Criminal
Jason Falls points out the injustice committed when brands demand performance marketing as the only ad model
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