Want Instagrammers and YouTubers to mention your brand? Or do you want to influence an audience to buy your product? Winfluence – The Influence Marketing Podcast explores the world of influencer marketing from a strategic perspective to help your influence efforts align with driving business value. Host Jason Falls, author of the companion book Winfluence: Reframing Influence Marketing to Ignite Your Brand, interviews brand managers, agency strategists, software vendors and influencers themselves to uncover the art and science of influencing audiences to try, buy or think differently. There’s a difference between using influencers and actually influencing. Discover that difference and explore both online and offline influence on Winfluence.
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Lots of creators have opted for social media content and forgotten about their own websites, a fundamental foundation for any business today
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Jay Acunzo's strategic approach to defining your content purpose takes you from plan to action. He joins Winfluence to explain.
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Rick Ray helps companies define their brand story and unlock they keys to better marketing
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Joe Gagliese of Viral Nation stops by Winfluence to talk about the evolution and future of influencer marketing
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Bandolier Media is up to zany hijinks again, this time creating gourmet flavored coffee. The core trio joins Winfluence to talk influencers and creating a brand.
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Nick Guy of No Logo Agency has built a firm to help companies solve for sustainability and other issues through creators
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Patrick Hanlon's work touches hundreds of great brands. He gives advice for all of us on how to implement his approach.
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The 12-time cardiac arrest survivor talks about building a personal brand and managing huge Facebook Groups
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Monique Russell focuses her comms consulting and training to break down barriers in and out of black culture
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Jason Falls takes us on an audio journey to visit the creator of Lou Food Reviews and host of the new Strong After Stroke
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