Copy Arena

Hosted ByTania Dakka

Words. Emotion. Persuasion. And not being freaking vanilla. Pull up a barstool and let’s chat up how you can use copy to boost your sales and your business.


All Episodes

Frank Kern turned $1.88 into $630K (and why you care!)

In this episode, why Frank Kern turning $1.88 into $630K matters to you, how https://igknightedbusinessfreedom.com/ AND the www.legendmakercopy.com/666 can help you be your own Post-Creative Strategist (coined by Gary Vaunerchuk this week) and how that helps your business get more eyes and sales.

How to FINALLY start your copy

Stuck in your head? Here’s why and what to do about it so you can FINALLY start writing your copy.

How to find your voice

Copy coaching is less what you need. Instead follow these steps to uncover your voice.

When to use “write like you talk”

One of the most conventional pieces of copy advice I always heard was “write like you talk”. But it doesn’t always work. Give this episode a listen to find out why and when you should and should not use it.

Tap into real emotion with this exercise

Without emotion, you don’t get sales. Use this exercise to tap into the right emotions for your audience.

How to get effective feedback on your copy

There’s a right way and a wrong way to get feedback on your copy. The wrong way can get you results you don’t want. Listen now to see how to get better results with better feedback.

What it means to build your legend

Legends are not only those doing the big, epic work. They are you and they are me. Take a listen to uncover how you can express that in your copy.

A Fatal Copy Mistake and It’s Fix

This is one of the most common mistakes business owners make when writing their copy and it is a sales killer. The good news is there’s an easy fix for it. https://www.taniadakka.com/the-sales-copy-blog/copy-benefits-mistake

Don’t put it off, start your copy here…

Before you put off waiting for the Muse to show up, try this jumping off point to help you nail the one thing your get your reader to say yes. https://www.taniadakka.com/the-sales-copy-blog/how-to-start-your-copy-when-you-dont-know-where-to-start