88. Jia Loungewear: It’s Not Bad to Think Small – Katie Charrier
Usually we say it’s bad to think small, right? But today we’re kind of flipping this to find a moment when thinking small isn’t bad. Are you racing past some key foundational storytelling elements that small businesses do really well to connect with their audiences? Guest and small business owner, Katie Charrier, of Jia Loungewear, shares what storytelling is like for her new small business. Reminder to be more thoughtful about the small ways you can connect with your audience through storytelling.