FIR #368: AI and PR Codes of Ethics
PRSA has released a set of guidelines to govern the use of Artificial Intelligence by public relations professionals. The association has used its Code of Ethics as a…
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The first and longest-running podcast for professional communicators.
PRSA has released a set of guidelines to govern the use of Artificial Intelligence by public relations professionals. The association has used its Code of Ethics as a…
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Pundits are proclaiming social media dead (or dying), and they have data to back up their beliefs. If it’s true, what does it mean — for society, for…
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RyanAir has a reputation: For the lowest airfares in Europe, you’ll get where you’re going with the bare minimum of service. The airline’s social media accounts — notably…
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Internal communicators have long known how important employees’ immediate supervisors are to the communication process. Based on the results of a new study, communicators need to shift their…
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A review of the trove of articles about how brands have addressed the conflict in the Middle East suggests that there is no way to satisfy everybody, even…
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T2 rebranded as Pebble because when tossed in water, pebbles create ripples (except in the song “Ripple,” in which “there is no pebble tossed, nor wind to blow”).…
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A new study from Edelman polled hundreds of Fortune 500 Chief Communication Officers about the future of corporate communications. The results include some surprises, including the scope of…
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At a school in southern England, a headmaster worked with an AI developer to create an AI “robot” named Abigail Bailey to serve as his “headteacher,” giving him…
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OpenAI is rolling out the ability to have a spoken conversation with ChatGPT. Meta is making it easy to converse with the likes of Tom Brady and Paris…
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EY (formerly Ernst & Young), one of the “big four” accounting firms, has launched EY.ai, which is (according to a press release) “a unifying platform that brings together…
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