Oct 19, 2022
Think like a Brand #4 – Cue the Remix!
In this special mid-week mini episode we continue to dive into Liz High’s book “Think Like a Brand, Not a Bank” and this week we dive into the…
Read moreMarketing Podcast Network
Rockstar CMO FM
Does the world need another f'in' marketing podcast? Our host and 4xCMO Ian Truscott asked this in 2020, and the world said "no", but he did it anyway - and each week with his guests and chums, he shares B2B marketing street knowledge - the authentic, practical marketing strategy advice that will bring out the rock star marketer in you. Learn more, follow, and get the show notes at https://rockstarcmo.com.
Rockstar CMO FM
Choose your preferred podcast app or feed.
Current RSS feed profile
The Rockstar CMO F'in' Marketing Podcast
Does the world need another f'in' marketing podcast? Our host and 4xCMO Ian Truscott asked this in 2020, and the world said "no", but he did it anyway - and each week with his guests and chums, he shares B2B marketing street knowledge - the authentic, practical marketing strategy advice that will bring out the rock star marketer in you. Learn more, follow, and get the show notes at https://rockstarcmo.com.
Oct 15, 2022
The Under the Influence, Dip into DAO’s with Film.io co-creator Don Richmond and Marketing Skills over a Cocktail Episode
This week Jeff Clark discussed Influencer Marketing, our guest is Don Richmond CMO IngredientX and co-creator Don Richmond and Robert Rose discusses skills over a cocktail.
Read more
Oct 12, 2022
Think like a Brand #3 – Embrace Tension and Create Contradictions
In this special mid-week mini episode we continue to dive into Liz High’s book “Think Like a Brand, Not a Bank” and it's second principle - Embrace Tension…
Read more
Oct 8, 2022
The Anthropology in the Studio, Backstage with Grant Johnson, CMO Emburse and We Need A Showrunner in the Bar Episode
This week Jeff Clark is inspired by a webinar to discuss feelings in marketing, Ian goes backstage with Grant Johnson, CMO Emburse and over a cocktail Robert Rose…
Read more
Oct 5, 2022
Think Like a Brand #2 – Sometimes Do The Counter-Intuitive Thing
In this special mid-week mini episode we continue to dive into Liz High’s book “Think Like a Brand, Not a Bank” and it's first principle - sometimes do…
Read more
Oct 1, 2022
The All That Glitters Ain’t Martech Gold, Max Koziolek on Conversational Marketing and a Cocktail with Stakeholders Episode
This week Jeff shares 7 lessons on buying marketing technology, Ian chats with Max Koziolek founder of Spectrm about conversational marketing and Robert suggest turning marketing stakeholders into…
Read more
Sep 28, 2022
Think Like A Brand Special #1 – Intro and The Drug of Choice
In this special mid-week mini episode we dive into Liz High's book "Think Like a Brand, Not a Bank" and some of the data that supports the case…
Read more
Sep 24, 2022
The CDP’s, Thinking Like a Brand not a Bank and a Cocktail for the Buyers Needs Episode
This week Jeff Clark gives a primer on CDPs (Customer Data Platforms), Liz High discusses her new book Think Like a Brand not a Bank and Robert Rose…
Read more
Sep 17, 2022
The Revenue Operations, Galina Sobolev CMO of StyleScan and a Cocktail from Cleveland Episode
This week Jeff Clark and Ian Truscott discuss whether revenue operations is a one hit wonder or wonder wall, our guest is fashion designer and CMO of StyleScan…
Read more
Sep 10, 2022
The Come Together with Agencies, Andrew Davies from Paddle and Marketing Like we Are Playing Golf with a Cocktail Episode
This week in the Marketing Studio, Jeff Clark shares his advice on working with agencies, we go backstage with Andrew Davies the CMO at Paddle and Robert Rose…
Read more