Strategic Communicator

How do we use communication to make the world a better place? The Strategic Communication Podcast with Dan Farkas tries to answer that question in under 30 minutes each week. Dan features industry leaders who offer tangible advice you can use after the show, and we learn about the people behind the process Let’s use communication to bring about a better planet. Subscribe today to the Strategic Communicator Podcast with Dan Farkas, part of the Marketing Podcast Network.

Episode 13: Andrew Yunker on Kroger, Innovation, and Keeping Everyone Together

Andrew Yunker has had quite the ride: Owns his own clothing company. Leads innovative e-commerce at massive global brand. Had me as a professor He talks about lessons learned in college, after college, and on the floor of an innovative grocery giant. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Paul Roetzer on AI, PR, and Why Robots Aren’t Taking Your Job

Paul Roetzer is the leading voice on artificial intelligence in strategic communication. Author of Marketing Artificial Intelligence: AI, Marketing, and the Future of Business, he discusses his journey from agency owner to author to learning about something that was never on his radar in college. We also discuss funny kids, why robots don’t want your…

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Mark Mohammadpour on Wellness, Communication, and Shoring Up Talent Gaps

Mark Mohammadpour has had quite the journey: Global PR leader Loser of 150 pounds Entrepreneur helping others see the power of wellness. In this episode, Mark shares his story, explains why strategic communicators struggle to take care of themselves, and offers four simple steps to better balance through wellness. https://www.chasingthesunpdx.com https://www.linkedin.com/in/markmohammadpour/ Learn more about your…

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Episode 10: Kyler Murray, Vince McMahon and Seats at the Table

Dan needed to rant about two sports stories today and what communicators can learn from these mistakes to make their own practice better. Aiding in the discussion, terrible decisions from the Arizona Cardinals, Kyler Murray’s agent, and Vince McMahon, formerly of WWE. We also have great ideas from https://dougfranzunplugged.com Learn more about your ad choices….

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Episode 9: Ira Gostin on Creative Culture, Investor Relations, Sticky Notes, and Earth Tones

Ira Gostin has had quite the journey: Worked at the Olympics. Nominated for a Pulitzer for his photojournalism with the Associated Press. Earned Strategist of the Year award. Took advanced statistics and didn’t die. He’s using all of those skills at https://g8strategies.com and explains the role of creativity in areas that may not seem so…

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Episode 8: Karen Hansen on Working with National Media, Building Culture, and Finding Power in Pressure

Karen Hansen has earned national recognition for building one of the most powerful national media publicity firms in the country. Her secrets: Traveling Smart Working Smarter Cutting Clutter to Find Real Stories Mastering Measurement She also discusses cocktail clubs, a budding comedian, and finding in D.C. http://www.bullseyecomm.com Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episode 7: Ben Finzel on Common Sense, Clean Energy, and 80’s Alternative Rock

 Ben Finzel is a trendsetter. His firm, RENEW PR, was virtual before virtual was cool. His notion of restoring common sense to communication has been around before feng shui was cliche. He knows more Smiths songs that “How Soon is Now.” Ben uses this episode to discuss bringing people together through common sense communication and…

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Episode 6: Dan Has COVID and Asks Tough Questions About Our Industry

Dan got COVID, and it made him reflect about strategic communication and where it’s going. Dan also addresses recruitment and retention issues, answers his own 5 questions, and speaks in a really nasal tone because he has COVID….. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episode 5: Parul Jain on Research, Wellness, Modern Listening, and Harry Potter

There are three questions I get all the time. What are we teaching strategic communication students in school? Why can’t higher ed and the private sector be in the same sandbox? How can we research on next to no budget? Dr. Parul Jain is an expert on all of these issues, having earned global recognition…

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Episode 4: Stu Opperman on What TV People Should Know When Getting Into PR, Storytelling, and Tim Tebow

Stu Opperman has had quite the journey. As a sports host, producer, and business owner, Stu’s focus is simple. Find the story and tell it. In this episode, he and Dan Farkas discuss the transition from TV to PR, remembering the power of a story, and telling clients when to back off. We also talk…

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