To make it in digital marketing, we need grounded knowledge and systems that create order out of chaos. Marketers need confidence in their strategies, knowledge, and skills. Not only to do amazing and exceptional work, but to reduce stress (at work and at home) and achieve career success. I’m Matt Bailey, join me along with experts and contrarians who give you the tools to think about marketing clearly, logically, and analytically. Instead of being overwhelmed, we reduce the complexity of digital marketing to its essential simplicity,…
Choose your preferred podcast app or feed.
Current RSS feed profile
To make it in digital marketing, we need grounded knowledge and systems that create order out of chaos. Marketers need confidence in their strategies, knowledge, and skills. Not only to do amazing and exceptional work, but to reduce stress (at work and at home) and achieve career success. I’m Matt Bailey, join me along with experts and contrarians who give you the tools to think about marketing clearly, logically, and…
We examine the recent changes and moves within Google Search Ads, from changing keyword targeting to automatic Smart Ads to dealing with recommended "upgrades" to the account. We…
Read more
Writing is one of the fundamental skills of human communication. Online, writers are challenged by the unavoidable nuances digital media. Content must be concise, arranged for speedy consumption,…
Read more
Long time friends Matt Bailey and Greg Jarboe are partnering on an upcoming book from Wiley, "Digital Marketing Fundamentals: OMCP's Official Guide to OMCA Certification." The core of…
Read more
In this series, I am explaining the 7 digital media skills that will never go out of style. I am doing this series, as there are many job…
Read more
Long time friends Matt Bailey and Greg Jarboe are partnering on an upcoming book from Wiley, "Digital Marketing Fundamentals: OMCP's Official Guide to OMCA Certification." The core of…
Read more
In this single shot episode, Matt compares the popularity and emphasis on trends to the skills that are in demand, and have always been in demand. Both employers…
Read more
Long time friends Matt Bailey and Greg Jarboe are partnering on an upcoming book from Wiley, "Digital Marketing Fundamentals: OMCP's Official Guide to OMCA Certification. As a major…
Read more
We live in a (digital) world of fakes, frauds, and filters. From inflated user counts, to clickbait headlines and filtered influencers, how can we know what is true?…
Read more
Podcasting enables voices to be heard. Podcasting is naturally anti-establishment, as it enables under-represented peoples to be heard. Though this medium, listeners can easily access a variety of…
Read more
In the single shot episodes, Matt will respond to listener questions, comment on past guests, and bring up news beyond the headlines. In this single shot episode, Matt…
Read more